The Land, the Water, and Food Offered to the Gods

Mie Prefecture lies near the center of the Japanese archipelago home to Ise Jingu often called “the spiritual homeland of Japan.”
Here, a spirit of prayer and gratitude of living in harmony with nature has been quietly passed down through the centuries.
Known as “Utsukushikuni,” the Beautiful Province Mie is blessed with mountains and seas abundant nature, and a rich culinary heritage.

In the western heart of Mie lies Iga a basin town surrounded by mountains—
famous as the land of the ninja.
Its unique climate, marked by cool nights, warm days and mist rising through the valleys creates the ideal conditions for cultivating rice and sake grains and for producing beef of tender texture and refined flavor.

Clear streams such as the Nabari and Kizu Rivers flow through this land while the pure springs of the Aoyama Highlands—
recognized among Japan’s “One Hundred Exquisite Waters”—
offer soft, transparent water that nurtures Iga rice brews Iga sake, and refines Iga Wagyu.

Since ancient times, Iga has also been one of the “Miketsu-kuni,”
lands that supplied sacred food offerings to the deities of Ise Jingu.
Here, people have lived alongside nature honoring the water and passing its blessings to future generations.

Agriculture, sake brewing, and cattle raising—
all of Iga’s crafts are sustained by this gift of water.
For in Iga, one truth endures:
“Where there is good water, there is good rice, good sake,
and good beef.”

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